Episode 7: Harvard Secrets to Unshakable Sales Trust—John Westman Reveals All

In this episode of Legacy Connect, Travis "T-Rev" Carter sits down with John Westman, a Harvard instructor and sales strategist who specializes in teaching high-growth strategies and building trust in enterprise sales. John reveals why top 1% sellers consistently earn trust while others struggle, sharing his insight that buyers who trust sellers actually get better deals. The conversation explores how treating clients like lifelong friends creates genuine connections that transcend typical sales tactics, with John explaining his concept of becoming a "client champion" rather than just a sales representative. T-Rev and John discuss the evolution of sales education in prestigious business schools, signaling a shift in how the profession is valued academically. This episode offers practical wisdom on building authentic trust that leads to lasting business relationships and mutual success.

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In this episode of Legacy Connect, Travis "T-Rev" Carter sits down with John Westman, a Harvard instructor and sales strategist who specializes in teaching high-growth strategies and building trust in enterprise sales. John reveals why top 1% sellers consistently earn trust while others struggle, sharing his insight that buyers who trust sellers actually get better deals. The conversation explores how treating clients like lifelong friends creates genuine connections that transcend typical sales tactics, with John explaining his concept of becoming a "client champion" rather than just a sales representative. T-Rev and John discuss the evolution of sales education in prestigious business schools, signaling a shift in how the profession is valued academically. This episode offers practical wisdom on building authentic trust that leads to lasting business relationships and mutual success.

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Are you ready to take your sales, negotiation, and networking game to Pro-status, ditching amateurism? Welcome to the Legacy Connect podcast, hosted by Travis “T-Rev” Carter. As a seasoned sales master, entrepreneur, and communication expert with over ten thousand hours of pitching, Travis has found that people hate to be sold but love to buy. Each week, Travis dives deep into the art of communicating, revealing how mastering human behavior and trashing sales gimmicks boost success. Discover how to intentionally connect with prospects, making them feel valued instead of like just another sales target. Learn to quickly diffuse resistance, helping people to share problems candidly. Through a mix of solo discussions and interviews with industry experts, Legacy Connect will equip you with sales mastery in a world where everyone has something to sell. Join Travis on this journey and unlock your full potential in sales, leadership, and elite communication.

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Episode 1: Stage, Streets & Sales: Three R&B Stars Share Their Untold Story

In this episode, join Travis Carter (also known as T-Rev) for an extraordinary journey into the music industry of the 1990s, where three former R&B stars share raw, unfiltered stories about breaking into the business as teenagers. From impromptu performances with New Kids on the Block to nearly becoming Marky Mark's Funky Bunch, these brothers reveal the hustle, determination, and street smarts that propelled them from making cold calls at payphone booths to signing major record deals. Ta Smallz shares a harrowing story of betrayal and kidnapping by his own artists, while Antoine Carter discusses his transition from music to becoming a six-figure entrepreneur. Through their incredible journey, these music industry veterans draw powerful parallels between selling music and selling in the corporate world, offering universal lessons about persistence, presentation, and the art of the pitch. This episode of Legacy Connect provides a masterclass in both the thrills and dangers of the entertainment business while delivering practical insights for anyone looking to break through in their industry.

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